Founded in 2004, Born Fly has developed from a small NYC-based t-shirt line into a full streetwear collection. Born Fly extends beyond simple trends, and is instead propelled by a progressive energy to create unique urban clothes with attitude.
Born Fly develops its inspirations from the same subcultures that it targets: hip-hop, graffiti, and skate. The global lifestyle brand fuses traditional American themes with modern urban flair to create an internationally recognized image.
Worn by hip-hop celebrities and targeted at style-conscious urban young men, Born Fly is an ever-expanding brand that stays true to the collective progressive energy that spawned the current youth generation's cultural influences.